starter
Get an essentual kit of branding elements to build upon. Maybe you don't have the budget right now to hire things like a website, menu, etc. This will give you all the tools to market your restaurant (even if you DIY) much stronger.
STARTER INCLUDES
We want your branding to look great, be distinct, and more intriguing than the competitors. We also want to be smart and strategic based on business goals. This is where we set a good foundation.
Depending on the art direction (illustrative directions are typically more involved), we will present 2–3 unique brand identity directions, shown in application for you to choose from.
You won’t have just a singular logo—you’ll have a flexible suite of logo variations, including color and reversed versions, alternate lockups, and other configurations for different applications. The system remains cohesive while allowing flexibility across use cases.
We will develop a distinctive color palette, define how it should be used, and provide specifications for digital, print, and Pantone applications. We’ll also select brand typefaces to create a recognizable, consistent visual presence.
Supporting brand assets will vary based on the brand’s personality and feel. These may include stylized messaging graphics, illustrations, icons, ownable patterns, textures, and other visual elements that bring the brand to life.
We will develop key brand messages like taglines and headlines.
Everything will be captured and defined in a style guide. All brand assets will be packaged in a folder, organized for easy use, and supplied.
ready to feast their eyes?
Tell me a little bit about your restaurant and book a meeting. We will have a no-pressure chat about opportunities and goals.