FOR RESTAURANT & HOSPITALITY BRANDS

Move your brand upmarket & turn customers into loyal fans

Create a presence that feels as good as the food and experience you deliver.
how it works
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Old Scratch Pizza Signage
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Finale Pizza food truck
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Old Bag of Nails
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Fifth Street Brewpub

DON’T JUST BE A GOOD PLACE TO EAT

become a brand backed by loyal fans

60–80% of restaurants close within the first 3–5 years. An investment in professional branding is often the difference between those closing shop and those opening new doors. Whether you are a new concept or an existing one, Front of House Design can help.

standout & attract

There are endless places with great food and service. That’s the cost of entry. Give customers clearer reasons to remember you, choose you, and stay loyal. Capture their feelings, not just their taste buds.
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retain engagement

Menu, storefront, dining environment, guest experience, website, and digital interactions. When all the parts work together, they reinforce reliability and trust. And form an unspoken sense of quality.

build loyalty

Build loyal fans who want to wear your merch, buy your products, engage with your brand, and sign up for your loyalty programs. These are the things that compound over time.

Others have already licked their fingers...

Andy has really brought a tremendous amount of value to the brand. He has a great ability to understand who we are as a company, but also makes us look past where we currently are toward the future. He has become a real part of our team.
Eric Soller
Old Scratch Pizza
Andy has worked with us on two restaurant projects. He is a brilliant designer and excellent communicator who helped us every step of the way, taking our brand to the next level.
Ashley Welch
Marketing & Event Manager
Andy has been an invaluable partner as Fifth Street Brewpub has worked to update our brand to better reflect our current business and customers. Sharpe Creative guided all facets of the process. Without Andy's expertise and market awareness, we would have ended up with a lesser product.
Kris Kropff
President of FSB Board
Andy has brought joy, excitement, and vision to our brands. We are very grateful for all that he has done. He has provided us with peace of mind, and that is of huge value to us. We appreciate his efforts, patience, and, of course, his talent.
Tara Purdum
Purdum Restaurant Group

FOOD & hospitality EXPERIENCE

FRONT OF HOUSE DESIGN

HOW IT WORKS

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starter

Perfect for a new concept, one-location, mom & pop or first-time restaurant owner. We will build the basic tools and develop guidance to hit the ground running.

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entrée

For serial, seasoned restaurateurs and established restaurants ready to expand. Build a more compelling story and memorable presence to grow on.

NOT READY FOR THE MAIN COURSE?

TRY it a la carte

If you already have a strong brand, or want to continue working together after your brand presence is built, we can take on one-off design projects. Or we can refer* you to trusted specialists outside our core focus.

TIME TO DITCH GENERIC AND DIY

the benefits of professional branding

Build stronger immunity to thin margins & rising costs

This is the most common challenge for restaurant owners. Having a strong, in demand brand gives you pricing power through perception. It is the greatest defense against thin margins and rising costs.

Keep steady when markets are unpredictable

Restaurants that build brands (not just eateries) weather storms. They have loyal customers and fans. These people will keep showing up even during "unprecedented times."

Don't be short-staffed

In a competitive restaurant market, employees have plenty of options. We can’t fix your culture or HR practices, but we can make you look like the kind of place where everyone wants to work.

Be a top choice in a sea of options

If you want a really good pizza (no matter the city), you will have many choices. Whether you are a café, a pub, a sandwich shop, a coffee shop, etc., branding is what brings intrigue and helps you get selected more often than your competition.

Consistency = Customer Experience

When you show up consistently, wherever that is, you build trust. People know what to expect, and that shapes their perception. We can’t overhaul your operations, but we can bring visual consistency and a memorable brand voice so every interaction feels steady and intentional.

Design for the vibes and for the systems

A distinct personality is what turns a restaurant into a destination. But design isn’t just about vibes. Strong branding gives you templates and systems to market your business efficiently, so you don’t need an in-house designer or to waste time constantly reinventing the wheel.

I'm andy sharpe

I run a small branding studio, Sharpe Creative. I help a number of industries, but through my time as a business owner and ex creative agency employee, some of my favorite projects have been in the restaurant, hospitality, and family entertainment industry spaces.

Front of House Design was created to use that knowledge and experience to offer great branding to restaurants who may not want to deal with the bloated process and invoices common of creative agencies.

Andy Sharpe Brand Designer
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ready to feast their eyes?

Tell me a little bit about your restaurant and book a meeting. We will have a no-pressure chat about opportunities and goals.